Warning: ob_start() [ref.outcontrol]: output handler 'ob_gzhandler' conflicts with 'zlib output compression' in /home/lightkomunikacij/public_html/index.php on line 243
Organization of commercial PR events | Light komunikacije

Commercial PR events

Commercial PR events are a very efficient way of launching and introducing the new products, services, sales venues or new business initiatives to the public.

Our task is to create a positive corporate image and to deliver quality information and message on business, brand, or product. We already organised a whole range of successful and creative commercial PR events, that result in notable financial gains of our clients.

For our clients, we organize product and service promotions, sales venues, openings of branch offices and the like, and thematic events. We also provide:

  • creative solutions and a clear vision with respect to the established criteria and guidelines,
  • the whole process of preparation, organization and realization of a commercial PR event,
  • professional production of necessary materials (invitations, press materials, etc.)
  • placing information in all relevant media, collecting media coverage materials, and assessing media coverage,
  • in accordance with the nature of the event and the type of product, we hire celebrities, such as TV hosts and presenters, and/or invite them as guests to further communicate the message to the customers through their personality,
  • creative concept of event and precision in organization and complete realization,
  • we ensure that the relevant media attend the event and that the information the client wants to communicate is clear, informative and interesting.